Limo marketing insights.
Articles, campaign breakdowns, and operator-focused marketing lessons from Limo Marketer.
Latest from the blog.
Sedan and SUV Marketing | How to Set Yourself Apart from Competitors
The other day, one of my clients—an SUV operator—called me. He’d seen some of the ads we were running for his campaign. Specifically, he was concerned…
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How Much for 150 Charter Bus Leads?
Picture this. You own a charter bus company and you’ve calculated how many leads you need to secure enough clients to stay afloat. The magic number?…
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Website vs. Landing Page for Limo Companies
Many operators beginning to market their limo company online question whether they need a website, a landing page, or both. While the topic may seem straightforward,…
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Find Out How to Target Your Ideal Limo Clients
Location targeting is one of the most common questions we get. And it should be. A good targeting strategy can lead to your campaign attracting the…
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How to Get Low Cost Limo Leads on Google Ads
If you’re involved in drumming up new business for your limo company or transportation service, you’re probably familiar with the importance of Google Ads. Done right,…
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Find Out Why Your Limo Company’s Facebook Ads Suck
Find Out Why Your Limo Company's Facebook Ads Suck I get calls all the time from operators struggling to make sense of their Facebook Ad campaigns.…
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Find Out How to 14x More Booked Rides from Google Ads
When it comes to crushing a Google Ads campaign for your transportation service or limo company, a little bit of strategy goes a long way. I…
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Crush Your Close Rate: 4 Follow Up Factors
When it comes to crushing your close rate, there are 4 crucial follow up factors you can implement today. I’ve developed these insights from monitoring over…
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How the Right Follow Up Gets You 50% More Bookings
When it comes to marketing for limo drivers, party bus operators, and others within the transportation industry, a lot of time and money is spent on…
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Client Acquisition Cost With Google Ads, FB Ads, and SEO
Whether you run a limo company, a party bus service, or a black car service, your client acquisition cost (CAC) is one of the most important…
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PPC vs SEO Lead Cost Over 3 Years
New transport operators often wonder whether they should start out by investing in SEO or go all in with PPC advertising instead. Today’s post is a…
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SEO vs PPC: What You Can Expect to Pay Per Lead With SEO
Search engine optimization (SEO) and pay-per-click (PPC) advertising are two of the most effective ways for limo companies, black car service operators, and party bus operators…
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Why is SEO So Expensive?
Search engine optimization (SEO) is a crucial aspect of digital marketing. In today’s online-first environment, SEO best practices can make or break your business. Understanding the…
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Diagnose an Underperforming Google Ads Campaign
A great Google Ads campaign is one of the most effective ways for a limo company, party bus operator, or black car service to attract new…
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Limo Company Marketing: ROI on Google Ads
A question I often get from new clients here at Limo Marketer is what kind of return on investment (ROI) they can expect to see with…
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SMS Follow-Up: The Future For Transport Operators
Whether you’re a limo operator or you provide party bus services, converting potential leads into real-world clients is your bread and butter. Marketing for transport operators…
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How to Target Corporate Clients With Pay Per Click
Corporate clients can be a crucial market segment for many limo companies. While the ongoing global pandemic has significantly cut down demand from corporate clients, we…
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Negative Keywords For Limo Companies
One of the most effective digital marketing tools limo companies can utilize is per-per-click (PPC) advertising. This typically refers to Google and Bing (or other search…
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Your Limo Company + Landing Pages: Here’s What You Need to Know
A strong landing page is the key to converting your prospects into customers. What makes a good landing page, and how can you tell if yours…
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Landing Pages for Your Limo Business: How Many Do You Need?
Wondering how many landing pages your limo business should have? The short answer is: it depends. On what? Read on. Landing pages are a core part…
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What Should a Limo Company Pay Per Click?
Pay per click marketing (or PPC) is a way of running ads where you only pay when someone clicks. At first pass, this may sound like…
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SEO v Google Ads v FB Ads for Limo Companies
SEO, Google Ads and Facebook Ads do not work for most operators. And no, that’s not the end of this article. The truth is, each of…
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What Should Your Budget Be For PPC?
Facebook, Google, Bing and any sort of PPC ad should have a strategized budget. There’s a fairly simple formula for that, which is what you’ll learn…
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Facebook Ads for Limo Marketers
Should you be using Facebook ads? I get this question a lot. The short answer: yes. The long answer: read on. https://www.youtube.com/watch?v=9smvzLA4SXw&t=632s Facebook Ads for Operators…
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Basic Sales Tools For Limo Companies
Basic Sales Tools for Operators https://www.youtube.com/watch?v=DD2oqdQFkjQ Your limo business can benefit from a few basic sales tools. If you use these, you’ll close more sales. Whether…
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COVID-19 Update for Operators
https://www.youtube.com/watch?v=HMkFHF42cFY This is your COVID-19 update and recommendations for operators. The coronavirus pandemic has devastated our industry. I’m here to talk about: where do we go…
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What Does A Lead Cost in the Limo Industry?
Determining cost per lead for your business is vital to understanding how much money you need to spend in marketing. Additionally, knowing how much a lead…
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Conversion Rate Optimization for Limo Companies
Let’s talk about conversion rate optimization. This is just a fancy name for making as much money from your website as you possibly can. It’s an…
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Minimum Ad Spend for Limo Marketers
Let’s talk about minimum viable ad spend. How much do you need to spend on ads with your limo business? It depends on your business. You…
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Understand Match Types for Limo Companies
There are some vital ways that your paid ads need to be structured if they’re going to perform. Let’s talk about the keyboard broadness spectrum. If…
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PPC vs SEO for Limo Operators
PPC and SEO limo marketing for limo operators and companies: which should you use? This article provides expert comparisons of the two strategies.
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How to Use Negative Keywords
Do you want to double your ad spend in one easy step? This article is for you. Let’s talk about negative keywords. When you are running…
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How to Target Corporate Limo Client with Pay Per Click
https://youtu.be/8XuImegj348 How to Target Corporate Limo Clients with Pay Per Click Transcript: Hey, what's up everyone? It's Mark with Limo Marketer here, back with another…
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SEO vs PPC – What’s better for your Limo business?
This seems to be a question we get a fair deal. Should my business spend money on SEO, PPC or both? As with many things in…
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Does Your Limo Business Even Need PPC Management?
Ah yes, the crux of it all. Is it even necessary to have your campaign run by someone who is an Adwords professional? No, it’s not.…
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Is Google Adwords Right for your Limo Business?
When setup properly, Google Adwords can be a great investment for your business; those first three words were the most crucial. We speak to limousine companies…
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