What Should Your Budget Be For PPC?

What Should Your Budget Be For PPC?

Facebook, Google, Bing and any sort of PPC ad should have a strategized budget. There’s a fairly simple formula for that, which is what you’ll learn in this blog. In order to get to your magic “should spend” number, you have to establish the basic system you’re...
Minimum Ad Spend for Limo Marketers

Minimum Ad Spend for Limo Marketers

Let’s talk about minimum viable ad spend. How much do you need to spend on ads with your limo business? It depends on your business. You may focus on: Airport transportation Charter buses Party buses Other transport services The question is: how much do you need to...
Understand Match Types for Limo Companies

Understand Match Types for Limo Companies

There are some vital ways that your paid ads need to be structured if they’re going to perform. Let’s talk about the keyboard broadness spectrum. If you’re a limo operator and running Bing or Google campaigns—any kind of paid ad campaigns—then this article is for you....
PPC vs SEO for Limo Operators

PPC vs SEO for Limo Operators

PPC vs SEO for Limo Operators Here’s a question for your limo company: should you do Pay Per Click (PPC) or Search Engine Optimization (SEO)? First, let’s define our terms. By PPC we mean paid search ads or even Facebook ads. Whenever you pay per click, that’s the...
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