


Client Acquisition Cost With Google Ads, FB Ads, and SEO
Whether you run a limo company, a party bus service, or a black car service, your client acquisition cost (CAC) is one of the most important numbers you need to know. Once you know your CAC, you’ll have a much better idea of how many new clients you’ll get each month,...
PPC vs SEO Lead Cost Over 3 Years
New transport operators often wonder whether they should start out by investing in SEO or go all in with PPC advertising instead. Today’s post is a continuation of my previous discussion on PPC vs SEO lead cost for limo companies. To illustrate the different...
SEO vs PPC: What You Can Expect to Pay Per Lead With SEO
Search engine optimization (SEO) and pay-per-click (PPC) advertising are two of the most effective ways for limo companies, black car service operators, and party bus operators to promote their businesses. When it comes to SEO vs PPC and the lead cost you can expect...